Marketing tools: 19 AI tools that write for your brand
Nawaa's Marketing tools, by Lenci, write captions, hashtags, ads, e-mails, profiles, video scripts, product pages and replies from your Brand DNA. They write Arabic first, in your dialect, plus English or nine more languages, and check each platform's limits. You shoot post pictures with your own ChatGPT, Gemini or Grok account, with no Lenci credits; your provider's limits apply.
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Create content
- Hashtag studio: three sets plus a ready mix sized to each app's rules (Instagram now allows 5 per post), an audit that costs no credits and scores your own tags rule by rule, a relevance check, saved groups and A/B/C rotation. Local tags for Saudi cities, the Gulf, the Arab world or a global audience.
- Caption writer: three captions on three labelled formulas (AIDA, PAS, storytelling…) for 10 platforms, with the part people see before “more” highlighted. Write from a brief, a post, a product or a page link.
- Hook generator: 10 scroll-stopping hooks on named formulas, 5 video openers with on-screen text and the seconds they take to say, and 5 caption first lines.
- Repurpose everywhere: one text, post or page becomes native versions for up to 10 platforms, including an X thread, a YouTube title and description and a WhatsApp broadcast, each one fitted to its own limit.
- Caption grader: a 0–100 score while you type, at no credit cost, with every rule's points and a fix for each failed rule, plus an AI rewrite graded by the same rules.
- Caption rewriting: 17 styles, 6 Arabic dialects (Modern Standard, white Saudi, Hijazi, Gulf, Egyptian, Levantine) and translation to 11 languages, with a word-by-word comparison.
- Photo to post: drop a photo and the AI looks at it, then writes captions per platform, hashtags and alt text, picks the best format and checks the picture's size and crop for each app. To shoot the photo itself, see Shoot with your own ChatGPT, Gemini or Grok.
- Reel & TikTok script writer: a timed script for 15 to 90 seconds with the hook, the voice-over, the on-screen text and a shot list. A speaking-pace check tells you when a line can't fit its beat, and a teleprompter view helps when you film.
- YouTube SEO: five titles, a description with checked chapters, tags within YouTube's 500 characters, hashtags and thumbnail text.
Optimise profiles and images
- Profile optimizer: for 11 profiles, including WhatsApp Business and Google Business Profile, it writes bios fitted to each limit, a searchable display name, username ideas, Story Highlight names, a link-in-bio plan and pinned-post ideas. A score of your current bio, at no credit cost, explains what to fix.
- Image description (alt text): the AI looks at the picture and writes Arabic and English alt text, the text that appears in the image, an SEO file name and accessibility warnings. It can do every image of a campaign in one go.
Sell and grow
- E-mail studio: 11 goals, three-e-mail sequences (welcome, abandoned cart, after purchase, win-back, launch), a subject line lab, a deliverability and consent checklist, merge tags for your e-mail tool, and a WhatsApp Business template version of the same message.
- Ad copy generator: one brief becomes ads for Meta, TikTok, Snapchat, X and LinkedIn plus a Google search ad with 15 headlines and 4 descriptions. Every field is counted the way the platform counts it and checked against its ad rules, with a Google Ads Editor file ready to import.
- Product description writer: from text, a product page or a photo, it writes the title, five benefit bullets, sections, the SEO title, meta description and URL slug for Salla, Zid, Shopify, Amazon.sa, Noon, WooCommerce or your own site.
- Campaign link builder (no credits, no AI): UTM links for every platform in one naming style, with a QR code for each and a CSV for your team.
Engage your audience
- Polls & interactive ideas: polls, quizzes, 1-to-5 scales, guessing games and story sets, each drawn as a ready 1080×1920 story picture in your brand's colours.
- Reply assistant: paste comments, DMs or reviews. Each one is sorted (question, complaint, purchase intent, spam…) and gets a reply in your voice, in the language and dialect the customer wrote in. Replies only use the delivery and return rules you give.
- Contest & giveaway builder: the mechanics, the rules text, the announcement, reminder and winner posts on your calendar, and a transparent random winner draw that costs no credits.
Plan ahead
- Trend radar & occasions: what people search for today in 24 countries, how well each trend fits your brand, the Saudi occasions on the Umm al-Qura calendar with retail and global days, a countdown plan for any occasion added to your calendar in one click, and an .ics export.
Checked in code, with clear limits
The AI writes; Lenci checks. Every tool counts characters the way each app counts them and fits the text to its limits. The graders and audits, which cost no credits, score captions, hashtags, bios and subject lines by rules you can read, point by point. No tool shows invented follower counts, reach numbers or open rates.
- They never invent prices, discounts, awards or partnerships; offers come only from what you type.
- They never use religion as a sales hook, politics or tragedies, and they stay family-safe.
- They never publish anything by themselves: you copy, save, or add to a post or the calendar.
Cost
Each AI run costs one credit, shown on the button before you start; a few bigger runs (repurposing for many platforms, an e-mail sequence, a countdown plan) say on their button that they cost more. The graders, audits, the winner draw and the link builder cost no credits. Every run is kept in the tool's History, and opening it again costs nothing.
| Use | Credits |
|---|---|
| A typical shot (a lookbook portrait at medium quality, with one photo of your product) | 3 credits |
| Image | from 1 credit |
| High-quality image | from 4 credits |
| Video clip | from 9 credits |
| Nawaa 30-day campaign plan | 3 credits |
| AI suggestion or caption | 1 credit |
Frequently asked questions
Do the tools write in Arabic?
Yes, Arabic first. You pick Modern Standard Arabic or a dialect (white Saudi, Hijazi, Gulf, Egyptian or Levantine), Arabic and English together, or one of nine other languages.
Do the tools know my brand?
Yes. They read your Brand DNA in Nawaa (products, audience, tone, cities and platforms) and the brand memory, so a caption or an ad sounds like you without retyping your details.
Which platforms are covered?
Instagram, TikTok, Snapchat, X, LinkedIn, YouTube, Facebook, Threads, Pinterest and WhatsApp, plus Google search ads and Google Business Profile, Salla, Zid, Shopify, Amazon.sa and Noon for product pages.
Can I keep what a tool writes?
Every run is kept in the tool's History. You can save the results you like, copy them, add them to a post, put them on your Nawaa calendar or download them.